My Biggest Culture Shock Ever – And What it Means for Your Research

When I worked in research for public relations agencies, it was pretty typical for an account team to send a survey out to the office to get input on something (like a campaign idea or a tagline) that they were working on for a pitch or even for an existing client.

Share
Happy Lefthanders Day!

One of the things lefties are known for is being awesome at “divergent thinking,” or looking at different ways to solve a problem.

Share
Moderating Tips Learned at the Bar

I’m always looking for parallels between my research life and my non-research life. Just as playing the ukulele made me a better report writer and ordering decaf coffee influenced my questionnaire

Share
It Only Took Me Ten Years…

…but I finally took a vacation! A real, unplugged, no wi-fi, locked up my phone kind of vacation. I had all kinds of worries before I did this: “My clients

Share
Thank you for choosing me for your research journey

As the year starts to wind down, I want to thank you for being on this journey with me. “What journey?” I can hear you wondering. Let me explain. Making

Share

It’s that time of year again. My inbox is full of holiday greetings from every research vendor who has me on their mailing list. I know it’s the thought that

Share

I’m teaching Questionnaire Design again this summer at the University of Michigan’s Summer Institute in Survey Research Techniques. I have a really diverse group of students: three of them work at the

Share

Better late than never…  

Share

I love this quote, but I’m starting to wonder if it’s a good approach to research. One company I work with has a promise on their website that they will

Share

Last week I went to moderator training at RIVA.  It’s one of the best known training centers for qualitative researchers, and I’d been wanting to go for several years (and

Share