A former client and friend called me this spring and invited me to collaborate on a super fun and dynamic project: experiential “hike-alongs” with Millennials. I’ve done “shop-alongs,” where we
I like to think of myself as a giver: I’m giving my clients information they didn’t have before, information they can use to make smarter decisions. Here are a few ways
I’m teaching Questionnaire Design again this summer at the University of Michigan’s Summer Institute in Survey Research Techniques. I have a really diverse group of students: three of them work at the
This is Connie and Joe. They are amazing in-person interviewers who can get anyone to talk to them, whether it’s someone coming out of a store or a doctor attending
A client of mine is a social service agency. One of their smallest programs (serving about 40 clients at any given time) offers case management for individuals involved with the
Winter is almost over! Q1 is usually slow for me, but not this year! Here are a few of the things I’ve been working on: A consumer survey about New Year’s
What I do: I tell stories with data. I collect information using surveys, interviews, and focus groups, and then I help companies and organizations make smart decisions based on what people are
Last year, I went on a mission to do more qualitative work. I went to RIVA training, pitched myself as a moderator, and connected with tons of other “quallies” at
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I saw this sign in Buenos Aires the other day and stopped for a second. Not only do I love the variety of words for bus in Latin America (autobus,
I’ve spent most of my life in the eastern time zone– even Michigan, to many people’s surprise, is on EST. One of the most discombobulating things about moving to New
Like everyone else I know, I got a little obsessed with Serial at the end of last year. In case you’ve been living under a rock, Serial is a podcast
I set some goals for the year last January and tracked my progress every quarter (here, here, and here!). Now it’s time for the year-end review of progress against my
Compared to a lot of people, I’m pretty organized. I always invoice on time (and pay on time). I never miss meetings or deadlines. I know where everything is. But
I love the holiday season. For the past few years my dear friend Nicole of Sloe Gin Fizz has been designing research-themed holiday cards that I send to all my
It’s my dad’s birthday this week, and I’m on my way to visit my family for Thanksgiving. This time of year always makes me nostalgic, so I thought I’d give
I saw this picture in a store window recently and it reminded me of a conversation I had last spring with a new prospect. They were planning to use a
I don’t tell this story often (because it kind of makes me look like an idiot), but I’m going to share it here, if only to show how far I’ve
I love this quote, but I’m starting to wonder if it’s a good approach to research. One company I work with has a promise on their website that they will
I like to give an overview of my work every now and then, just to remind everyone how interesting it is! Here are the projects I’m working on right now:
