Last year, I went on a mission to do more qualitative work. I went to RIVA training, pitched myself as a moderator, and connected with tons of other “quallies” at

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This song got stuck in my head as I was sharing my “spiel” with a prospect last week: I’m a “content-agnostic” researcher. Even though I’m not a subject matter expert

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I saw this sign in Buenos Aires the other day and stopped for a second. Not only do I love the variety of words for bus in Latin America (autobus,

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I’ve spent most of my life in the eastern time zone—even Michigan, to many people’s surprise, is on EST. One of the most discombobulating things about moving to New Orleans

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Like everyone else I know, I got a little obsessed with Serial at the end of last year. In case you’ve been living under a rock, Serial is a podcast

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2014 goals: How did I do?

I set some goals for the year last January and tracked my progress every quarter (here, here, and here!). Now it’s time for the year-end review of progress against my

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My Order Idol

Compared to a lot of people, I’m pretty organized. I always invoice on time (and pay on time). I never miss meetings or deadlines. I know where everything is. But

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I love the holiday season. For the past few years my dear friend Nicole of Sloe Gin Fizz has been designing research-themed holiday cards that I send to all my

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It’s my dad’s birthday this week, and I’m on my way to visit my family for Thanksgiving. This time of year always makes me nostalgic, so I thought I’d give

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I saw this picture in a store window recently and it reminded me of a conversation I had last spring with a new prospect. They were planning to use a

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I don’t tell this story often (because it kind of makes me look like an idiot), but I’m going to share it here, if only to show how far I’ve

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I love this quote, but I’m starting to wonder if it’s a good approach to research. One company I work with has a promise on their website that they will

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  I like to give an overview of my work every now and then, just to remind everyone how interesting it is! Here are the projects I’m working on right

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  Every time I talk to someone who only sees me on Facebook, they say some variation of the same thing: “Your life looks amazing! I can tell your business

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I try not to play favorites with my clients, but there are some who I am really, really delighted to be working with. Here are a few things they do

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Anyone who knows me knows that one of my very favorite things to do is exercise. I genuinely love going to the gym. I think this is one of my

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It’s that time again…q3 is over and I’m reporting on my progress towards my annual goals. Make more money than last year– and make money every month. Yes! This year

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In September 2008, I boldly ventured out of the cubicle and into the unknown land of freelancing. There have been a few downs, but mostly ups, and I absolutely love

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Last week I went to moderator training at RIVA.  It’s one of the best known training centers for qualitative researchers, and I’d been wanting to go for several years (and

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Learning Lessons

I give a lot to my clients, and I never like to say no. An old boyfriend once told me, “I think if I caught on fire when you were

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Decaf Coffee and Yes/No Questions

I only drink decaf coffee. I know, this is terrible and tragic and I’m obviously not living life to the fullest. But bear with me. When I order decaf, in

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I just learned the term “hive.” Not a bee hive– a worker hive. Essentially this is where, instead of having a big company, you work independently (yay) and have other

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After a fun summer of teaching Questionnaire Design at the University of Michigan, I’m on an education high and excited to get the word out about doing great research. I’ll be

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Some Tips for Healthcare Research

As a survey methodologist who spends a lot of time working in the “real world,” my philosophy is always: Respondents first. Respondents’ comfort and satisfaction with the survey experience should

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I like to give my loyal readers occasional updates of all my exciting activities and adventures in the research trenches… I’ve been in Ann Arbor, Michigan this summer, teaching a

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I’ve been teaching Questionnaire Design at the University of Michigan’s Summer Institute in Survey Research Techniques, and I’m finding it hugely fun for a few reasons: 1. My students are

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This piece about putting a toddler to bed in 100 easy steps has been making the rounds lately, and it makes me think about the process I’ve been going through with a

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  As Q2 wraps up and the year is half over (!!), I wanted to check in on my 2014 goals. Make more money than last year—and make money every

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A few weeks ago, I was pondering (ok, complaining about) how hard it is to be a one-person show, and how, as a solopreneur, I do e-v-e-r-y-t-h-i-n-g from offering high level

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Research Wisdom from Maya Angelou

Like many people, I was saddened by the passing of author Maya Angelou last week. After her death, I learned that she had once been a market research interviewer. In A

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Summer is my favorite season, and I’m always happy when Memorial Day kicks it off. To start my summer off even better, this year my Red Cross client got some great media

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Recently, an acquaintance learned that I had my own business and asked me, “Are you a doer or a seller?” I had to explain that as a solopreneur, I’m both,

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My parents came to New Orleans to visit this weekend. (That’s them in 1966!) My dad, himself an entrepreneur, and my mom, a logistics and problem-solving whiz, have been two

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David Letterman is on his way out, but in his honor, here’s a top 10 list. 1. Getting locked in a strange Indian family’s bathroom after an in-home interview. The respondent

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“How do you get your clients?” This is one of the most common questions I hear. I don’t advertise or have booths at trade shows or send out direct mail.

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