I’m a market researcher and an actor, and studying theatre makes me a better researcher. Here's why.
A lot of our work involves recruiting respondents from research panels. Sometimes, though, we need to find people who aren’t on panels and may be suspicious of research.
We just finished fieldwork on a user experience project that would have been challenging in normal times, but was made doubly so since we’re in the middle of a global pandemic.
Southpaw Insights has always been a remote team, and we're happy to share some of our favorite tips for working effectively from home.
